SEO stripped back is the most guaranteed, highest return on investment digital marketing service that you can invest in. Why?
Consider for a moment: When you last needed something but didn’t or couldn’t seek a peer recommendation, where did you turn?
The statistics say you jumped straight onto Google.
Now, as a searching customer, you typed in a very specific search term; known as a keyword or keyphrase. Naturally, this term brought up EXACTLY what you were looking for and statistics also say that – providing that you were serious about the enquiry or purchase – you were more likely to go ahead compared to when you last saw an advert on social media or received an email marketing send out.
Let’s turn the tables: A potential customer for your business is doing this exact journey right now. Every day, they are making their way to Google. Typing in a search term to find a business like you, and making a purchase or enquiry about the service or product. The question is, why aren’t you the one who’s up there getting those clicks and conversions?
Websites positioned in the top 3 get the majority of the search traffic and If you aren’t even on the first page, it’s very unlikely that you’re getting found.
This is the value of search engine optimisation for your business.
The question isn’t whether your business can afford to invest in SEO, the question is… can your business afford NOT to invest in SEO? Get in touch now.